Old Dominion pays it forward in the official music video for their latest single, “Some People Do.” The three-and-a-half-minute visual opens with footage of Jason Schneidman, a formerly homeless drug addict who now gives free haircuts to the homeless as part of his Men’s Groomer Foundation.
“This is Jason. Jason went to rehab for drug addiction and learned to be of service to others. We met Jason a few years ago in L.A. He cuts hair for celebrities…and cuts hair for the homeless,” the band writes in the clip. “He believes a haircut can change someone’s life. Some people do change and Jason is one of them.” The video then shows the band helping out Schneidman as he sets up one of his hair-clipping stations along the beach. The band also wrote on Instagram, “Everything about our friend Jason’s life and mission is what this song is all about. We’re grateful to him for telling his story and helping us capture the spirit of the song. We hope it helps lift you up a bit.”
“Some People Do” is the third single off Old Dominion’s self-titled third studio album, which has already produced the back to back Number Ones “Make It Sweet” and “One Man Band.”